ProText is centrally located in Moshav Ein Ayala and managed by Roberta Neiger, who has worked for more than 20 years as a writer and editor in Israel. Roberta began her career in the US, writing for local newspapers and radio stations. Since arriving in Israel in 1981, she has written and edited for numerous companies, academic institutions, non-profit organizations and publications. Fluent in Hebrew, Roberta is intimately acquainted with the Israeli high-tech scene. She holds a B.A. in English (specialization in writing), from Wesleyan University, CT, USA and an M.A. in Communications from the Hebrew University of Jerusalem.